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Upcoming Australian Dollar Price Changes for WoW Services

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Australian players will need spend more money for select WoW services starting June 26. Subscription prices and NZD pricing remain unaffected.

Blizzard LogoBlizzard (Source)

World of Warcraft is played in many regions around the world, and we regularly conduct reviews of the prices of our games and services in all currencies. From time to time, it’s necessary to make changes to certain pricing based on a variety of factors, including global and regional market conditions. Following a careful evaluation, we wanted to provide notice that we’ll soon be adjusting the Australian dollar (AUD) prices of some of the select services available for World of Warcraft.

The new AUD pricing, reflected in the table below, will go into effect on 26 June AEST. Subscription prices will not be affected.

New Zealand dollar pricing will be unaffected by this price change, and players in New Zealand will continue to purchase digital game software, virtual items, subscriptions, and optional game services at the current NZD pricing.

We know that people have a lot of options for entertainment, and we never take pricing adjustments such as this lightly. We appreciate that players choose to spend their time with World of Warcraft, and we’re committed to ensuring the game continues to provide Australian players with a great entertainment value.  

New Price Starting 26 June -  AUD
Name Change $13.50
Appearance Change $20.00
Helms $20.00
WoW Token No change
Character Transfer $34.00
Race Change $34.00
Pets $13.50
Mounts $34.00
Warforged Nightmare $40.00
Pet & Mount Bundle $47.00
Faction Change $40.00
Guild Transfer $47.00
Guild Faction Change $54.00
Guild Name Change $27.00
Character Transfer & Faction Change $74.00
Character Boost $80.00
Guild Transfer & Faction Change $88.00

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An Australian dollar have only 74.03% of the value of an American dollar (roughly, exchange courses can depend on banks used, and they always round up for themselves a bit), so no, it is not as absurd as it looks.

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The problem is that the prices go up when currency gets undervalued but never actually goes down when it recovers value.

Case in point: Euro Blizzard service prices which went up when Euro was close to parity with US Dollar a few years ago but now that it has recovered, they are still mostly in parity...paid same price in € for race change yesterday as you would in USD but only get 13€ from buying tokens rather than 15$ feels bad man 😢

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2 hours ago, Drachar said:

An Australian dollar have only 74.03% of the value of an American dollar (roughly, exchange courses can depend on banks used, and they always round up for themselves a bit), so no, it is not as absurd as it looks.

But we don't buy in US dollars, its all relative to where someone is living - in most cases, dollar value, Australia is far more expensive live in than the US.

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On 6/22/2018 at 7:31 PM, Seksi said:

The problem is that the prices go up when currency gets undervalued but never actually goes down when it recovers value.

Case in point: Euro Blizzard service prices which went up when Euro was close to parity with US Dollar a few years ago but now that it has recovered, they are still mostly in parity...paid same price in € for race change yesterday as you would in USD but only get 13€ from buying tokens rather than 15$ feels bad man 😢

Exactly, a few years ago we were at parity with the US dollar and for a little while valued higher ($1.07USD give or take a cent) but services didn't drop. Which is why these price rises annoy people, if when our dollar was worth more they 'readjusted' it would be fine, but they don't. It's a cashgrab pure and simple.

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