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Blizzard is heading to gamescom tomorrow, August 21st, and it's bringing a whole lot of animation with it! We're getting the now long awaited final entry in the Warbingers series, featuring Queen Azshara and a huge chunk of the Battle for Azeroth lore, where we might find out just what level of Old God involvement the expansion will have (spoiler alert: a lot). Her majesty will also be an endboss in a later raid, is the frontperson on the Blizzard gamescom art and we'll get to see the start of her BfA story in the animated short on August 24th, after the Cosplay contest that starts at 6:15 CEST (and ends at 7:00, but the short might come up a bit earlier than that)!
In other parts of the Blizzard multiverse we're getting a brand new Overwatch animated short as well, right after a new content reveal panel. We don't really have any hint of what the short could be, although the smart money is on something Hammond/Wrecking Ball related. We'll also get some Lucioball action and get to meet the Lucio, D.Va and Brigitte voice actors!
We're also getting the return of Hanamura in HotS, as well as a playable Mephisto (at the show only); Tychus Findlay joins the co-op commander ranks in StarCraft 2, Diablo 3 will be playble on the Switch and there will be live drawings from the artists; Hearthstone gets a new Fireside Brawl and audience members competing in challenges in the Puzzle Labs live on stage. There's a lot more content to be had so make sure to check out the full schedule and list of activities below (just click on the image for the full schedule and check out the full press release under that).
You can also check out the full Blizzard gamescom site for additional info.
Press Release (source)
BLIZZARD ENTERTAINMENTBRINGS A FESTIVAL OF GAMES AND COMMUNITY ATTRACTIONS TO GAMESCOM 2018
Visitors can play the latest content and take part in activities for all of Blizzard’s game universes in Cologne, Germany, from August 21–25
COLOGNE, Germany—August 20, 2018—Blizzard Entertainment will be showcasing its games and celebrating its community at gamescom 2018 in Cologne, Germany, from Tuesday, August 21, to Saturday, August 25. Attendees will have the chance to enjoy the latest playable content and plenty of activities for Overwatch®, World of Warcraft®: Battle for Azeroth™, Heroes of the Storm®, StarCraft® II, Diablo® III, and Hearthstone® at the Blizzard booth in Hall 7 of the Koelnmesse. There’s also a full stage schedule, beginning with the unveiling of new content for Overwatch on Wednesday, August 22.
A calendar of main stage activities can be viewed on the new “Blizzard at gamescom” website (http://gamescom.blizzard.com) and mobile application, available on the App Store and the Google Play Store. The site and app also feature a catalog of merchandise that can be purchased at the Blizzard store in Hall 5, including some brand-new and convention-exclusive items, and visitors can create a personal wishlist in advance to facilitate their shopping experience. Some items from the gamescom collection can also be purchased directly on the European Gear Store.
In addition, the Blizzard at gamescom app allows attendees at the event to take an Augmented Reality tour of the Blizzard booth for the chance to win prizes.
Those who can’t make it to gamescom 2018 in person can watch the daily Blizzard at gamescom show via the website starting at 5:00 p.m. CEST Wednesday, August 22, through Friday, August 24, and 4:00 p.m. CEST on Saturday, August 25. Hosted by actor and presenter Naomi Kyle and well-known YouTuber Mark “Turps” Turpin, the show will include live-streamed and pre-recorded content, with spectators having the ability to change camera angles.
Visitors to the Blizzard booth at gamescom will be able to experience the following playable content and activities:
Blizzard is kicking off the first public day of gamescom 2018 with the Overwatch: New Content Reveal on the main stage starting at 11:15 a.m. CEST on Wednesday, August 22. Followed by the new content reveal will be the European premiere of a new Overwatch animated short, which will also be available to view on YouTube. German Overwatch World Cup 2018 team members will battle participants from the audience in Lúcioball showmatches live on stage on Thursday, Friday, and Saturday for the Overwatch: Lúcioball Challenge. Overwatch heroes D.Va, Lúcio, and Brigitte will come to life as their voice actors perform on stage in the Overwatch: German Voice Actors Panel at 11:00 a.m. CEST on Friday, August 24, followed by a signing session. Attendees at gamescom will be able to enjoy some fun in the sun at the Blizzard booth with Summer Games-themed activities, including custom surfboards, face painting, community Lúcioball tournaments, a working Pachimari claw machine, and more. World of Warcraft
World of Warcraft: Battle for Azeroth will be playable on 80 gaming stations at the Blizzard booth, where visitors can enjoy a solo experience with the Siege of Lordaeron in-game event and group up with friends at gamescom for the Island Expeditions feature. World of Warcraft cosplayers will show off creations inspired by the latest expansion on stage and via live stream during the Battle for Azeroth: Cosplay Showcase at 6:15 p.m. CEST on Friday, August 24, followed by the reveal of the third and final episode in the Warbringers series of animated shorts—the tale of Azshara, Queen of the Naga. Top German guilds Aversion and Set Sail For Fail will face off in Island Expeditions live on stage during three rounds of the Battle for Azeroth: Island Expeditions Showcase on Wednesday, Thursday, and Friday. Visitors to the booth will be able to attend a live Darkmoon Faire, with activities like an airbrush makeup station, a fortune teller, and photo opportunities with the Recruit-a-Friend X-53 Touring Rocket mount, as well as renowned European community content creators streaming live. Heroes of the Storm
A new Prime Evil wreaks havoc on the Nexus—Mephisto, Diablo II’s Lord of Hatred and the latest Ranged Assassin in Heroes of the Storm, will be playable for the first time at gamescom. His spotlight video can be viewed here. The Overwatch-themed Hanamura map is new and improved with an emphasis on action-packed team fights, and it’s back in the game—now dubbed Hanamura Temple, it will be playable by the public for the first time at the Blizzard booth during the show. Check out our Hanamura Temple video to see all of the updates in action. In Heroes of the Storm: Live Drawing with Carbot, Jonathan Burton from Carbot Animations will create his wacky rendition of Mephisto live on stage at 12:00 p.m. CEST on Thursday, August 23. StarCraft II
It’s about time—Tychus Findlay, the latest Co-op Commander for StarCraft II, will be playable for the first time at the Blizzard booth. His spotlight video can be viewed here. On Wednesday, August 22, and Thursday, August 23, StarCraft II lead co-op designer Kevin Dong will demonstrate the new commander live on stage with YouTubers Lowko and Winter in StarCraft: Commander Co-op. In StarCraft: One vs Many, YouTubers Lowko and Winter will take on any audience members who think they have what it takes to defeat these pros in a live one-versus-three battle on Saturday, August 25, at 3:00 p.m. CEST. Diablo III
Visitors to the Blizzard booth can try their hand at slaying demons anytime, anywhere, with anyone—Diablo III will be playable on the Nintendo Switch™ console for the first time at gamescom. On Wednesday, Friday, and Saturday, a Blizzard artist will be creating some diabolical artwork live on stage in Diablo: Live Drawing with Chris Amaral. Hearthstone
In Hearthstone: Puzzle Time!, teams of gamescom audience members will race to complete challenges in Hearthstone’s new Puzzle Labs live on stage on Friday and Saturday at 12:15 p.m. CEST. These Solo Adventures for the game’s latest expansion, The Boomsday Project™, will be released to the public on Tuesday, August 21. Hearthstone players can enjoy a brand-new Fireside Brawl, available for the first time at gamescom. Visitors can also snap a photo with a giant game board replica from the Hearth and Home animated short, which premiered at gamescom 2017. In addition to these games and activities, gamescom attendees can head to Blizzard’s main stage for two concerts from the Video Games Live orchestra on Wednesday, August 22, and Thursday, August 23, at 6:00 p.m. CEST; the Blizzard Dance Contest on Thursday, August 23, at 3:30 p.m. CEST; and the popular Blizzard Cosplay Contest closing out the week at 5:00 p.m. CEST on Saturday, August 25. Those watching from home will be able to see the Video Games Live concert, as well as the cosplay contest and the Battle for Azeroth: Cosplay Showcase, via live stream at http://gamescom.blizzard.com.
For more information about Blizzard at gamescom 2018, visit the website and follow our social media channels for updates live from the event.
Blizzard will be back this year at gamescom 2018 with their cosplay contest! If you'd like to participate in the contest, sign-ups are open until July 25.
Our world-famous dance and cosplay contests will be back this year at gamescom 2018. Visit the Blizzard booth in Hall 7 of the Koelnmesse in Cologne, Germany from August 21-25, and don’t miss your chance to take part!
Get ready to show off your moves on stage in front of a cheering crowd for the Blizzard Dance Contest on Thursday, August 23. Do your best to impress the judges with your favorite World of Warcraft, Heroes of the Storm, or Overwatch character’s dance routine.
Sign up directly at our gamescom booth before 12:00 CEST on August 23. Full contest rules will be available on site.
Display your latest Blizzard cosplay creation to the world from our gamescom stage in the Blizzard Cosplay Contest on Saturday, August 25!
To sign up, send an email in English or German to firstname.lastname@example.org before 23:59 CEST on July 25 with the following information:
Your name and date of birth (plus the name of your legal guardian if you’re under 18) Contact email address Costume name (e.g. Human Rogue, Protoss Stalker) Photo(s) of your costume (smaller than 2MB file size; you can submit a work in progress) Description of your costume, including: materials used, height, width, length, and any specific details (train, lights, etc.) In order to participate in the contest, you’ll have to be able to walk on stage without any assistance.
Please review the full Cosplay Contest Rules before signing up.
If you participate in either the cosplay or dance contest, please note that you’re responsible for your own entry to gamescom 2018.
Both contests are open to individuals aged 13 years and over. See the official rules for additional details.
Cosplay contestants who sign up in advance will be contacted with more information prior to gamescom. Dance contestants will need to register at the Blizzard booth at least 90 minutes before the contest begins to confirm their participation.
Due to time and space limitations, it may not be possible for all entrants to participate in the contests.
We look forward to seeing you up on our stage at gamescom 2018!
It took years, but Blizzard finally launched the EU Gear Store. Residents of the 28 EU member states can get their hands on Blizzard collectibles and apparel with lower shipping costs, faster delivery, and no import duties.
Click here to access Blizzard EU Gear Store
How is the European Gear Store different?
With items shipping from our European warehouse, shoppers in the 28 EU member states can now get their hands on their favorite Blizzard collectibles, apparel and more, with lower shipping costs, faster delivery, and no import duties.
Geek your everyday!
Do I need a Blizzard account to place an order?
You can make purchases on the EU Gear Store as a guest, but you can also create an account using your existing Blizzard account.
How can I create a Blizzard account?
If you don’t have an existing Blizzard account, head to https://eu.battle.net/login/ and click on “Create a free Blizzard Account”.
Why should I create an account?
Logging in with a Blizzard account will let you access your order history, track your orders, save your shipping address, and securely store your billing information to facilitate the checkout process.
How secure will my data be if I create an account on the EU Gear Store?
I've purchased products on the US Gear Store in the past; will my details transfer over?
Your US Gear Store order history unfortunately can’t be transferred to your EU Gear Store account, but it won’t be lost either. Your order history will still be saved on the US Gear Store and will be accessible by logging in to the US version of the site.
Can I still shop on the US Gear Store?
All EU customers are still eligible to shop on the US Gear Store, however, orders may be subject to import duties and custom taxes depending on your country of delivery.
In which languages is the EU Gear Store available?
The site is currently available in English, French, and German. More languages should be coming in the future!
How are my default currency and language determined?
Your current location (IP address) determines if you are shown prices in GBP (£) or Euros (€). The language displayed is based on the language selected in your browser settings.
How can I change my currency and language preferences?
You can change your preferences at the bottom of the page.
Which payment methods are available on the EU Gear Store?
Common EU payment methods such as PayPal and major credit cards like VISA, Mastercard, and American Express are available on the EU Gear Store.
Why are the prices on the US Gear Store and the EU Gear Store different?
Prices available on the EU Gear Store include any applicable VAT and are set according to region standards.
How can I estimate my clothing size?
A sizing guide is available for apparel items in order to help you choose the best size.
Each product is unique, and we always recommend that you check our size charts before adding items to your cart. You may want to take the measurements of a similar apparel item (the width of the item just below the arms and the length from shoulder point to hip) and compare them to our size chart.
Where will my order be shipped from?
Blizzard European Gear Store products are shipped from our facility in The Netherlands, which has a separate inventory from the US Gear Store.
What if a product I want is available on the US Gear Store but not the EU Gear Store?
Due to separate inventories, some products may be available on one site and not the other. If an item you’re interested in is not available on the EU Gear Store, you may purchase it directly on the US Gear Store (import duties, customs, and taxes may apply).
Can I leave reviews on EU Gear Store products?
Only visitors with a Blizzard account can leave product reviews, and only on products you have purchased. To do so, head to the product you wish to review and submit your comments. Be sure to see our Customer Review FAQ for information on how we moderate reviews.
What shipping methods are available on the EU Gear Store?
The European Gear Store offers two different shipping methods, either Postal Priority (no tracking number) or Courier (with tracking).
How much does shipping cost?
The rate may vary depending on the weight of your package, your shipping destination, and the shipping option you choose for your order. The precise rate will be calculated automatically and displayed during the checkout process.
Which countries do you ship to?
US Gear Store (gear.blizzard.com/us/)
EU Gear Store (gear.blizzard.com/eu/ & gear.blizzard.com/uk/)
* European Union countries include the 28 EU member states (excluding overseas territories): Austria, Belgium, Bulgaria, Croatia, Cyprus, Czech Republic, Denmark, Estonia, Finland, France, Germany, Greece, Hungary, Ireland, Italy, Latvia, Lithuania, Luxembourg, Malta, Netherlands, Poland, Portugal, Romania, Slovakia, Slovenia, Spain, Sweden, United Kingdom
What if my country isn’t listed?
If your country is not part of the 28 member states of the European Union, you can still order from the US Gear Store. However, your order may be subject to import duties and taxes.
Refunds & Returns
How can I report an issue with my order (defect, exchange, refund request, etc.)?
Please check our Terms of Sale and contact our Customer Support team for help.
Can I cancel or return my order if I change my mind?
If you are a resident of the European Union, you have the right to withdraw your purchase request within 14 days of receipt of your order without stating any reason. Please refer to the “Right of Withdrawal” section in the Terms of Sale for more information on how to exercise this right.
How do I cancel an order?
You can cancel any order you have recently placed, as long as it has not shipped. This option will remain available up to 30 minutes after placing your order. To use it, please log into your account and use the option to cancel your order.
If you are trying to cancel a pre-purchase order and receive an error, you may need to wait up to one hour after placing the order before you can cancel it. This is a technical limitation caused by the way funds are cleared for pre-orders.
How does the pre-purchase system work?
When you pre-purchase an item on the EU Gear Store, the payment is processed immediately, and the item is delivered to you once stock is available (within the timeframe stated in the product description).
You have the right to cancel your pre-purchase and request a refund before the product is shipped. Once the product has been shipped, if you are a resident of the European Union, you have the right to withdraw your purchase request within 14 days of receipt of your order without stating any reason. Please refer to the “Right of Withdrawal” section in the Terms of Sale for more information on how to exercise this right.
Can I change my pre-purchase order from the US Store to the EU Store?
Not directly, but you can cancel the US pre-purchase and place a new one on the EU Gear Store (as long as stock is available). To cancel your original order, log into your account on the US Gear Store and use the option to cancel it. This will only work if the order is still pending and has not shipped yet. Then you can place your EU pre-purchase on the EU Gear Store.
Note: We recommend making sure you can complete the new pre-purchase order, and that stock is available, before canceling your original order.
Are promotions available on the US Gear Store also valid on the EU Gear Store?
Local promotions are subject to specific conditions that may not be mirrored on both sites, therefore we cannot guarantee that the same promotion will be offered in both regions simultaneously. If you wish to benefit from a specific promotion, please place an order on the Gear Store offering that promotion.
I received a US Gear Store promotional code; can I use it on the EU store?
Promotional codes only apply in the region where they’re issued. Therefore, a US Gear Store promotional code can’t be redeemed on the EU Gear Store.
Gamescom is returning to Cologne, Germany this summer and the event will run from August 21-25.
At Gamescom 2017, visitors to the Blizzard booth were able to experience a brand-new Overwatch map and the world premiere of the Overwatch animated short. Hearthstone players could enjoy an early look at new Fireside Gathering features and WoW gamers learned more about Legion's Patch 7.3. Blizzard introduced a new Hero for HotS that was available for gameplay, StarCraft II got a new co-op commander, and attendees were able to play Diablo III's Rise of the Necromancer pack.
The world’s largest interactive entertainment event is coming back to Cologne, Germany this summer… and we’ll be there! From August 21-25, stop by the Blizzard booth at gamescom 2018 for some hands-on play time with Overwatch, Heroes of the Storm, StarCraft II, Diablo III, Hearthstone, and World of Warcraft: Battle for Azeroth, which launches on August 14.
We’ll also have plenty of activities for you, including our famous dance and cosplay competitions, as well as some epic merchandise at the Blizzard store. Stay tuned for details as the event nears, and we look forward to seeing you at gamescom 2018!
Quarterly results of the Activision Blizzard Earnings Call are here and we learned that Battle for Azeroth pre-sales are ahead of plan and more content in Legion lead to overperformance versus the prior expansion at this point in time.
374M MAUs (Monthly Active Users) (down from 385M MAUs since Q4 2017). Activision 51M (down from 55M) Blizzard 38M (down from 40M) King 285M (down from 290M). Games
World of Warcraft
The game is on a strong trajectory, with an encouraging start to pre-sales for the upcoming expansion (preorders ahead of plan). World of Warcraft is releasing more content, more regularly than ever before, leading to overperformance versus the prior expansion at this point in time and higher engagement sequentially. The game had strong participation with in-game purchases. Hearthstone
The game continued to reach and engage its large global audience through multiple efforts, including a new promotional bundle, an expansion, and a player versus environment mode, Monster Hunts, which has had strong engagement so far.
Overwatch continued to add new players, and engagement remains strong, with the most recent seasonal event, Retribution, having the highest participation rate to‐date. Recognized as BAFTA’s “Best Evolving Game”. Esports
The inaugural regular season for the Overwatch League launched in January and continues to reach millions each week. Combined hours spent playing and watching Overwatch increased quarter‐over‐quarter. The Overwatch League and its partners introduced new engagement programs like token drops, cheermotes and the new Twitch league pass, which deliver enhanced viewing experiences while adding unique revenue opportunities. Planning to add a handful of teams in key strategic markets by end of year. (Source)