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Starym

Q3 Earnings: Classic Drives Biggest Quarterly Increase to Subscription Plans in History

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It's that time of year again when we find out how it's going on the financial side of things for Activision Blizzard, with the thord quarter of 2019 bringing better than expected results. WoW Classic is the biggest news, as it has produced the largest increase in quarterly subscription plans in WoW history! While that may sound like some PR talk to boost numbers, we should take into consideration this includes every expansion launch ever, meaning the spike from regular BfA to Classic's release has exceeded even the biggest jumps from a bad or no-content at the end expansion (like WoD) to a popular one (like Legion), which is pretty impressive.

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Elsewhere on the Blizzard side of things we only really get another monthly active users (MAUs) number, this time with 33 million (1 million higher than last quarter), and the company overall exceeded expectations for the quarter, mainly due to Call of Duty and WoW.

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Here's what CEO Bobby Kotick had to say about the overall success of the company this quarter:

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Our third quarter results exceeded our prior outlook for both revenue and earnings per share. Recent launches have enabled significant growth in the size of our audiences for our Call of Duty® and World of Warcraft® franchises. As we introduce mobile and free-to-play games based on our franchises we believe we can increase audience size, engagement and monetization across our wholly owned franchises. With a strong content pipeline and momentum in mobile, esports and advertising, we are confident we will remain a leader in connecting and engaging the world through epic entertainment.


If you're interested in more details on the Activision or King side of Activision Blizzard, check out the full press release right here.

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